Callaway said that the Epic Flash would help increase golfers ball speeds and so far the numbers are in agreement! The Jailbreak technology debuted in this piece is said to be apart of what’s creating more distance in your ball flight with this product.

Cool Clubs and PGA National joined forces last fall, and the opening of our new club fitting facility has been a tropical, golfing dream come true. Not only are the hotel grounds famous for the four incredible golf courses it has to offer to its traveling golfers, but it is home to the Honda Classic PGA TOUR stop each year.

As we await all the new product releases following the 2019 PGA Merchandise Show, TaylorMade surprised us with the unveiling of its new M5 and M6 drivers which were released on February 1st. Unlike any driver that has come before it, both the M5 and M6 driver models were designed to reach the very edge of maximum legal limit for spring-like effect.

The modern game of golf was first recognized as a sport in 15th century Scotland. Players originally carried their clubs around bundled with twine or cord. The first club carrying bags became popular in the early 1900’s and were about the size of our current pencil bags. They were designed to carry a limited number of clubs and just a few accessories such as a few extra golf balls.

The month before the PGA Merchandise Show each year brings anticipation and talk of the new products to come. The event is hosted during the fourth week of January and is held in Orlando, Florida. It’s no surprise there are rumors already going around about what golfers can expect from the top names in the industry.

Talk has been going around about the LPGA’s upcoming season set to begin in just a few weeks. More tournaments, more cash and more equality are all in store for the professional female golfers of the world. With an increase of over 5 million dollars in purse winnings and the addition of a season long female and male competition, it is proof that the time is now for the LPGA.

There are abundant options available in putter grips in terms of materials, color, weight, and size. Don’t let that overwhelm you! Here are a few tips to get you into the correct grip.

To maximize the carry distance and total distance your golf ball travels you need to launch it up in the air. Years ago it was thought that a boring (lower) ball flight was best, but that was when golf balls tended to spin excessively and club faces imparted a lot of spin on the ball.

Cool Clubs has been recognized as one of the 100 Best Club Fitters of 2019 according to Golf Digest. Not only was the Cool Clubs Headquarters location in Scottsdale, AZ awarded this honor, but all Cool Clubs locations in the United States also earned this recognition.

The new Big Bertha has transformed the super game-improvement iron category. It’s Callaway’s easiest to launch distance iron, and it’s led by their groundbreaking Suspended Energy Core.

The holidays are almost here. If you’re running out of gift ideas, we’ve got some really good news. The team here at Cool Clubs has pulled together some of our best in-house picks to complete that shopping list for your favorite golfer!

There’s one tour player who is especially interested in taking advantage of the ability to use the flagstick to their advantage, and it is no surprise that it is today’s Golf Scientist, Bryson DeChambeau. Bryson studied physics at Southern Methodist University and has already showed us that his scientific approaches to golf are in fact working.