Here at Cool Clubs, each day we are driven by the passion to help others Play Better Golf℠ and we apply that passion through industry leading tools, knowledge and expertise. We’re extremely proud of how we approach fitting and building clubs specifically to our customers’ unique swings and even more proud when we see data proving our process and leading to lower scores. After all, data-driven results are the driving force behind the custom-clubfitting industry.
One gentleman who came through the doors of our headquarters location in Scottsdale this past week is going to have a few more scoring opportunities after his driver fitting with one of our Master Fitters. And we thought it would be neat to call out a few important data points from his fitting.
Good Distance vs. Better Distance
Michael D. of Phoenix came in with his current driver carrying the ball roughly 260 yards with some modest roll out for an average total drive of 273 yards. One can certainly play from that distance, but there’s also a lot of room for growth. After his fitting at Cool Clubs last week Michael is now carrying the ball 277 with considerably more roll out to a whopping 307 yards. Now THAT’s distance.
Any avid golfer knows, distance is nothing without accuracy. Michael also was able to significantly tighten his dispersion off the tee after his fitting at Cool Clubs. Longer and straighter? Looks like Michael is well on his way to Playing Better Golf.
Let’s take a look at some of the numbers from Michael’s fitting.
Carry – 258.9 yards
Total – 273.1 yards
Club speed – 106.7 mph
Ball speed – 154.2 mph
Smash factor – 1.45
Spin rate – 3476 rpm
Dynamic loft – 16.9 deg
Landing angle – 45.8 deg
Carry – 277.1 yards – +7.03%
Total – 307.6 yards – +12.63%
Club speed – 108.5 mph – +1.68%
Ball speed – 160.3 mph – + 3.96%
Smash factor – 1.48 – +2.07%
Spin rate – 2022 rpm – -41.83%
Dynamic loft – 14.1 deg – -16.57%
Landing angle – 33.9 deg – -25.98%
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